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Skittles creates online auction | Canadian Grocer

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in June
By Chris Daniels/Marketing Magazine | June 25, 2015

Skittles began the year by posting a zany online video depicting a man plastered in its colourful candy after getting struck by a rainbow. Now the Wrigley-owned brand is putting itself on fun and quirky merchandise, from a soccer ball and surfboard to a croquet set and cat condo, in its newest effort from BBDO Toronto.

http://www.canadiangrocer.com/top-stories/skittles-creates-online-auction-54976
 

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